Year
2024
Client
Loop Earplugs
Challenge
As a newly launched earplug brand in Japan, Loop Earplugs sought to increase its market presence. Their existing Shopify website and display ads, designed for a global audience, were not effectively connecting with Japanese consumers, hindering growth.
Outcome
I localized the Shopify website to resonate with Japanese audiences by tailoring the design, typography, imagery, and content. Additionally, I developed high-performing static and animated banners for Meta and Google, identifying optimal ad angles and funnels to maximize ROAS in the Japanese market.
